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World Cup Abaya Range Launched in Saudi


Saudi Arabia : 10 June 2010

Rania Khogaer, a university design teacher in Saudi Arabia, has capitalised on local interest in the world Cup and designed a range of abayas in World Cup team colours.

Khogaer, who has come in for criticism for the range from fellow designers, has created abayas in the colours of every participating team. Saudi Arabia didn’t qualify for the competition, but Khogaer, being the canny businesswoman she clearly is, has designed one ‘especially for them.’  It is her biggest seller. 

Designer, Sarah Ahmad Mazhar, was not so impressed though.  She described herself as ‘shocked’ at the idea of girls wearing ‘such abayas’ and said that the designs were made to ‘show off’ or to attract the attention of men.

Khogaer denies her abayas are un-Islamic, adding that they give coverage to ‘the entire body’ only this time with the addition of World Cup flags and logos.

Andrew Reid, Staff Writer, Gulf Jobs Market News
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